by Mark West | Dec 4, 2024 | Strategy, Marketing, Training, Video Marketing
A corporate video library is a centralized collection of video content specifically created for internal and external communication within an organization. It serves as a resource hub that houses various types of videos ranging from training materials and marketing...
by Mark West | Oct 14, 2024 | holiday, Marketing, SEO, Strategy, Video Marketing
Nostalgia has a powerful ability to evoke emotions and create lasting connections, making it an effective tool for corporate product videos, especially during the holiday season. By tapping into cherished memories and timeless traditions, you can create holiday videos...
by Mark West | Oct 9, 2024 | Marketing, Product Marketing, Strategy, Video Marketing
Grasping the psychology of consumer behavior can truly set a brand apart. By uncovering what influences buying choices, companies can create marketing strategies that genuinely connect with their audience. Here are five essential psychological principles that can...
by Mark West | Sep 23, 2024 | Product Marketing, SEO, Strategy, Video Marketing
One of the most powerful tools at your disposal is the use of testimonials and case studies in video production. At Scene Factory, we have seen firsthand how these elements can significantly boost marketing efforts. Let’s dive into three reasons your company should be...
by Mark West | Aug 8, 2024 | Marketing, SEO, Strategy, Video Marketing
In today’s digital era, businesses are constantly on the lookout for the most impactful ways to grab their audience’s attention. Among various mediums, video has emerged as a powerful tool that outshines traditional marketing methods. Here are the top three...
by Mark West | Jul 10, 2024 | Marketing, Social Media Marketing, Strategy, Video Marketing
With summer in full swing, it’s the perfect time for video production companies to capitalize on the season’s vibrant energy and outdoor opportunities. Whether you’re shooting a commercial, capturing an event, or creating content for social media,...
