by Mark West | Jul 25, 2025 | Tourism, Corporate, Strategy, Video Marketing
Stunning photos and polished websites are no longer enough to win guests. Travelers crave authenticity, emotion, and a sense of connection before they ever click “book now.” That’s where video comes in. Smart, story-driven video production can transform how hotels...
by Mark West | Jun 4, 2025 | Tourism, Strategy, Video Marketing
A still photo might sell the view — but a travel video sells the experience. Think about it: you can’t hear the sound of waves, smell street food sizzling, or watch someone’s eyes light up as they discover something new through a brochure. That’s the power of video —...
by Mark West | Jun 14, 2024 | Marketing, Social Media Marketing, Strategy, Tourism
As social media continues to reign as a powerhouse in shaping consumer behavior, the tourism industry finds itself navigating a vastly different landscape from past years. Here enters video production—a dynamic medium with the potential to redefine how destinations...
