by Mark West | Oct 9, 2024 | Marketing, Product Marketing, Strategy, Video Marketing
Grasping the psychology of consumer behavior can truly set a brand apart. By uncovering what influences buying choices, companies can create marketing strategies that genuinely connect with their audience. Here are five essential psychological principles that can...
by Mark West | Sep 23, 2024 | Product Marketing, SEO, Strategy, Video Marketing
One of the most powerful tools at your disposal is the use of testimonials and case studies in video production. At Scene Factory, we have seen firsthand how these elements can significantly boost marketing efforts. Let’s dive into three reasons your company should be...
by Mark West | Aug 8, 2024 | Marketing, SEO, Strategy, Video Marketing
In today’s digital era, businesses are constantly on the lookout for the most impactful ways to grab their audience’s attention. Among various mediums, video has emerged as a powerful tool that outshines traditional marketing methods. Here are the top three...
by Mark West | Jul 10, 2024 | Marketing, Social Media Marketing, Strategy, Video Marketing
With summer in full swing, it’s the perfect time for video production companies to capitalize on the season’s vibrant energy and outdoor opportunities. Whether you’re shooting a commercial, capturing an event, or creating content for social media,...
by Mark West | Jul 5, 2024 | Strategy, 3D Animation, Marketing, Video Marketing
In video production, there are instances where conventional cameras may struggle to capture the essence of your creative vision. Whether limited by technological barriers, safety considerations, or the constraints of reality, certain elements of your concept may seem...
by Mark West | May 8, 2024 | Marketing, Social Media Marketing, Strategy, Video Marketing
The arrival of spring presents an ideal opportunity for businesses to incorporate new content ideas into their marketing plan through the medium of video. As the weather changes and days lengthen, spring offers optimal conditions for creating visually stunning and...
